Role: Lead designer, UI/UX
Market: The Middle East, Pakistan
Graphic Design: DXBee Belgrade
Date: Oct 2016
Karibi is a second citizenship investment firm based in Dubai, helping individuals and families obtain their second passport. They operate in full compliance with government regulations, and take clients’ needs into consideration whilst confidentially providing their clients with a seamless and transparent process.
After the initial meeting with the client, I understand the two most important factors of an immigration firm is trust, and premium service. Therefore we decided to use dark blue and gold as brand colors. We used an arrow that looks like a part of K for the logo.
We used the arrow from the logo consistently through out each item of the stationery. The Pantone colors we worked perfectly for printing result.
There are many business that similar to Karibi across the middle east, so in order to stand out from the crowd, we made a very unique look for their website. People who visit this website are usually wealthy individuals that above 35, so an easy to use experience was a must.