Website, online campaign


Role: UI/UX, Front-end development

Market: International

Graphic Design: DXBee Belgrade

Date: Jan 2018

Sobha Hartland is an eight million square feet freehold community of lavish villas, Quad homes and apartments in Mohamed bin Rashid Al Maktoum City. Surrounded by 2.4 million square feet of greenery and set along the Dubai Water Canal, Sobha Hartland will provide you with natural panoramic views, world-class amenities and the finest destinations just minutes away. Experience bespoke living in the center of all the excitement.

Our job is to redesign Sobha’s corporate site, and a website for one of their biggest project - Sobha Hartland. DXBee Belgrade was in charge of the corporate site, and I led the team in Dubai worked on Sobha Hartland website. I was in charge of UI/UX design, and front-end development. The client wanted a look of “living in nature”, that’s why I ditched the black theme on the old website and went with white. I used PIXI.js distortion effect on a river of a static image, shows the peaceful scenery of Sobha Hartland.

More works

Learn more about me here.

Or feel free to drop me a line.